Delegate Well & Lighten Your Load
Posted on March 21st, 2012
Does this sound like your company?
Four people named Everybody, Somebody, Anybody and Nobody were asked to do an important job. Everybody was sure that Somebody would do it. Anybody could have done it, but Nobody did it. Somebody got angry about that because it was Everybody’s job.
Everybody thought that Anybody could do it, but Nobody realized that Everybody wouldn’t do it. It ended up that Everybody blamed Somebody when Nobody did what Anybody could have done!”
This is a sad but true story of many companies. In business today, it is critical to focus sharply, plan carefully, and assign definite responsibilities.
When delegating tasks to another person it is essential that you pass on clear instructions of exactly what has to be done. It’s not enough to merely assign responsibility. Poor delegation sets your people up to fail, it wastes precious time, it increases stress levels and generally leads to no-win situation all around.
Expectations should be part of every assignment you delegate– in terms of quality, quantity, time, reports, whatever is important for the successful completion of the job.
Have You Built a Business or Created a Job?
Posted on March 20th, 2012
Many small business owners fall into the trap of building a business so entirely dependent on them it would not survive if they were unable to work.
They have not built a business rather, they’ve created themselves a job.
Think about it. What’s the sole purpose of a business? Of your business?
It’s to give you more life. That’s the only thing most of us want from our businesses—more life!
And unless your business is built to do that, it will consume your life. Look at the majority of small business owners. They toil seven days a week, many times 12–14 or more hours a day. Doing it, doing, it doing it. Hoping one day to finally see a light at the end of the tunnel. Most business owners are actually enslaved by their businesses. They’re anything but free. It’s little wonder the majority of small businesses fail. And those that do survive fail to reach their true potential.
Here are five ways you can determine if you have built a business or created a job.
1. If you fell ill and could not work for a period of time, the business and the people who work in the business could carry on with minimal interruption.
2. The business can be sold and will run successfully without you in it.
3. You have a clear picture in your mind of what the business will look like and how it will act when it is finally done. You’ve shared that vision with your employees.
4. You have a 3–5 year plan and are working on implementing your marketing, product, and financial strategies.
5. You are able to take extended vacations and can decide not to come into the office on the spur of the moment with no negative impact on business performance.
We can help you build a business that works without you. Ask us how to get started today.
5 Tactics of an Idea Crusher
Posted on March 16th, 2012
Yesterday I talked about ideas being the lifeblood of your business and the fact that a continual stream of ideas is a competitive advantage in business. If you are trying to improve your business and get past that “I’ve run out of ideas to improve” mentality, have you considered how you accept those ideas?
Have you ever been guilty of applying some or all of the idea crushers listed below?
1. Point out all the reasons it won’t work, this will ensure that the reasons it might work will not need to be addressed.
2. Say you’ll look into an idea, and then just sit on it.
3. Remind the proponent that his last idea was a total failure or on a similar theme, remind him what happened to the last person who came up with a failed idea.
4. Change the subject (i.e. ask the proponent how his current project is going). That will be a reminder that team members are paid to work not to think.
5. Say we have already thought of that. That will remind the proponent that he is no smarter than people who have been there for some time and that as a newcomer he is not yet qualified to make suggestions.
Two questions you should ask about your leadership style are: “how open am I to considering ways to improve what my business does?” and second, “what do I do to proactively encourage people within my organization to challenge the status quo and continually seek to improve processes?”
Ideas Are The Lifeblood Of Your Business
Posted on March 15th, 2012
Every great business was once an idea in someone’s mind. Of course, that’s not all there is to it, but it’s the idea that is at the source. And it’s the continual stream of ideas that keep a business vibrant and give it a sustainable competitive advantage.
However, too often you’ll hear people say “I don’t know what else we could do to improve this business” or “we have tried lots of things and we’ve found that what we do now is the only way for this business to operate properly.”
People often say they have run out of ideas, and when you look at the performance of most businesses you’d have to agree that there’s little evidence of anything new happening. Yet when people are exposed to new ideas they are more likely to reject them than to consider them. Ideas do not need to be huge to have a big impact. There are very few big things a business can do to make it a success. But there are lots of little things.
That’s why experimentation and innovation are so critical to high performance. Small ideas are often overlooked precisely because they are small ideas and people do not think they warrant doing anything about.
Do you have a formal process for capturing and evaluating the business growth ideas your team members have every single day?
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5 Ways To “Add Value” & Win More Customers
Posted on January 19th, 2012 Adding value is the best way to gain a competitive advantage without
sacrificing your profits.
Here are five quick tips for adding value to your customers business experience:
1. Routinely, ask your clients how you could better service their needs, find out what they want and respond to their suggestions.
2. Publish a newsletter to keep past and current clients informed of your offerings. Include valuable information that will keep it interesting.
3. “Try before you buy.” Offer your customers samples of your products or services to give them a taste of what is available.
4. After sales follow-up. Find out if the customer is happy with their purchase. Offer additional services such as training or a maintenance warranty.
5. Let your customers or clients share their skills, tips, experiences with one another. Host a monthly forum and feature a guest speaker.
Don’t compete on price. Work to add value to your customers in other ways.
Question Your Own Success To Survive in Business
Posted on January 18th, 2012 Success in business is a wonderful thing. And too much of it can lead to
failure.
When a business is successful in some areas, many others become less important and failure can be hidden or masked. When sales are high and profits are good, most people tend to become comfortable and with comfort comes complacency.
It’s normal to feel good about your direction and to think you are doing everything right when you are realizing success. But it’s critical for you to understand that in reality you are probably be doing some things very right and other things very wrong. The things you’re doing right may well enable you to survive the immediate future, perhaps even prosper, but at what cost?
Your present success can often prevent you from achieving even greater success. It can even lay the groundwork for the ultimate demise of your business. Think about the buggy whip manufacturers of the last century. There were extremely successful and not at all threatened by the invention of the motor vehicle because they saw no immediate decline in business. The rest, so they say, is history. Or at least, the buggy whip manufacturers certainly are.
Even if you don’t continue to question your own success and how you could do things better, you can be absolutely certain your competitors will.
And they will win, every time.
Are You Willing To Sleep By The Fire?
Posted on January 5th, 2012
Business is tough right now, and I know many of my business owners are giving it their all just to make a living. Sometimes owners feel that they need to do anything to get the business. I wanted to relate a story that, on the surface, reflects how hard people are working now. But the underlying message is one that all business owners need to take to heart — and that is one of pricing and strategy in dealing with this recession.
This is a true story attributed to Ben Franklin that carries a profound message for any business.
It goes like this…
Ben had a printing business and was concerned about a competitors pricing policy.
He invited his competitor over for dinner and placed a bowl of broth and a piece of bread on the table. In the room was a warm fire with a blanket next to it.
Ben said to his guest, “I can live on this bread and broth and have no trouble sleeping by the fire wrapped in that blanket.
If you can live on less, you can starve me out. If you can’t, you had best reconsider your pricing.”
Issues of illegal price fixing aside, the lesson is clear.
Unless your costs are lower than your competitors’ or you are willing to sleep in front of the fire, don’t compete on price.
You may be thinking the lowest price may be the only way to get the business in today’s economy. Perhaps you should be asking another question — “how can I develop a differentiation strategy that will enable me to compete effectively without discounting my products or services?”
Still think it can’t be done? Contact me to discuss ways we can help you accomplish this.
Your Blueprint For Business Success
Posted on January 4th, 2012For any business owner, all of the business books say you need a business plan. Yet few do it when they start up unless they are looking for financing. Over the years, I’ve seen many owners start them only to never finish them. If they do actually finish them, after they serve their purpose, they sit in a file box maybe never to be seen again.
A business plan is not just a means for securing financing. It is a step-by-step guide to running your business and creating a product or service that will succeed in the marketplace. And like any other map, your plan will have to be adjusted according to your vision for the company, conditions and opportunities in the marketplace and your business’ current condition.
As you start your year, remember that a business plan can set the tone for a direction change. If you’ve never done one, even if you’ve been in business for years, it is never to late to change direction. If you did one and it is sitting in a drawer, pull it out, dust it off and update it. Make it your blueprint for change in the coming year to manage your business by and give you direction to where you want to go and build a business that you’ve always wanted.
Several things a business plan should consider are:
• What is a reasonable expectation of profitability and in what time frame?
• How will the business pay you and any team members?
• What are the estimated expenses?
• What is the pricing strategy?
• What is the demand for what you are offering and what profit margin can you expect?
Writing down your plan will reinforce your vision, give you a reference point for checking your business’ progress and will bring up factors you may not consider if you just create the plan in your head. Writing your business plan down:
• Helps you determine and coordinate all aspects of business operations
• Gives you a means to analyze and determine how best to improve your business
• Assists you to determine the risks and benefits associated with any changes
• Decreases your chances of making a mistake or not considering important factors in your business
• Increases your chances of success
As I stated earlier, business plans aren’t just for those just starting their business. They’re useful when acquiring a new business, forecasting growth, introducing a new product or service, entering a new market and responding to changes in the market.
Isn’t it a great time to build that business you’ve always wanted?
Encouraging Your Team
Posted on January 3rd, 2012
As we begin a new year, consider the impact you have on your own team. For you to make 2012 “your year” what are you going to change about the way you do business? For things to change, we sometimes need to look at ourselves first. Consider the following questions:
Have you ever worked for someone who did not care what you thought, how you learned, or frankly anything about you? Was that fun? Were you productive? If you were productive, was it only because you feared for your job?
If you manage people, have you thought about your leadership style? Even if you are not the leader in your organization, it is still a good idea to think about your style. How do you treat people below you, around you and even above you? What are you trying to accomplish? These are serious questions. The answer to them will determine how far your business goes, and how far you go as a leader.
The book “Dethroning the King” is a fascinating account of the takeover of Anheuser Busch by InBev. As great as Anheuser Busch was, this book chronicles the lack of leadership and how it eventually gives out. The leadership of August Busch III was dictatorial and autocratic. He rarely encouraged August Busch IV and that created the reason why it made sense for Anheuser Busch to sell. There was a quote in the book that said that August Busch III had two moods - “pissed off” and “suspicious.” They did not have effective leadership and there were no viable alternatives when InBev offered to buy the business.
If that is the attitude of the leader, then the organization has a limited life expectancy. Anheuser Busch probably outlived its life expectancy. People do not want to work in fear. Instead they want to work in an open collaborative environment. How you lead determines what that environment is. This is just as true for a customer service representative as it is for the president of the company.
If your goal is to build businesses that will last, then all of us have to create the right culture by encouraging and coaching others to achieve your joint goals. In these days of unsure job markets, encouraging your team can go a long way to building a company that is productive both today and in the future.
Questions to Ask Yourself:
- How do I treat the people who report to me?
- How do I treat the people who are at the same level as me?
- How do I treat my boss?
- How can I be a more encouraging person?
Please contact Wade Carpenter if you have any questions or need help implementing this Business Inspiration.
Getting Tough in a Tough Economy
Posted on December 14th, 2011
You don’t have to be beaten because the economy is tough. You just have to get into fighting shape. Here are some exercises that will make you more fit to deal with tough times.
• Tighten up your cash flow muscles. Consider reducing credit periods for customers and if necessary, use all the credit your suppliers give you.
• Shed excess inventory. Excess slow-selling inventory is unwanted fat. Analyze your inventory and put your money in the bank instead of on shelves.
• Measure your margins. If your product is selling fast, you may be under priced. Check to see if you are priced appropriately. Also use this opportunity to negotiate with suppliers for better prices.
• Monitor overhead costs. See if there are any areas that warrant cutting back and also check your standing orders and direct debits. You may be paying for things you no longer need.
• Promote, promote, promote. It seems the easiest and fastest way to reduce expenses, but cutting your marketing in tough times may not be wise.
• Don’t take the easy out. The easiest ways to cut costs can end up costing you big time in the long run. Be creative in how you reduce your expenses, such as reducing employees to 4 day work weeks instead of layoffs. Offer employees a percentage of any savings they can create in purchasing and materials etc.
Research shows that people remember those who keep advertising through a recession, even if they don’t patronize the business immediately. And importantly, keep these principles in mind even when trading conditions improve.